Unit 4: Business Environment

Assessment 2: You are asked to write a Case Study Report on the following topic: You have very recently been appointed as an Assistant Manager of a retail outlet of a national fashion chain called ‘Posh Togs’. The outlet is located in a medium-sized town in the West Midlands. In total the outlet employs approximately 100 staff, these are split into teams each specialising in different areas of the store. You have worked for the company for 18 months as a member of one of the teams. The Store Manager recognised that you have the potential to become an effective team leader, hence your promotion. The outlet has not performed well over the last 18 months partially due to recent closure of a number of companies in the area, and the impact of this on the retail businesses in the town. As a result, profits are down compared to the figures over the last five years. Concerns have been raised by the Regional Manager about the way that the teams within the outlet have been managed. She feels that members of teams are conflicting with each other and that this is contributing to the poor performance of the teams and this is impacting on the performance of the outlet. In your interview for your new role, the fact that you were studying for your HND in Business was discussed, and in particular, your knowledge relating to the importance of teamwork in organisations. In an attempt to turn the business around you have been asked by the Store Manager to improve team working. The rationale for this approach is to improve the service and boost sales by enhancing the relationships within and between the teams. Your brief is to produce a Report for your Store Manager outlining the main ways in which the ‘Posh Togs’ store you work for can improve teamwork in order to assist the company to reverse its recent poor performance. Your Report should have three main sections which address the following: Section 1: Discuss the main benefits of group working. Section 2: Analyse the main stages in team development. Section 3: Identify and evaluate barriers that can impact on team working. Within your Report should you should reflect on how the theories we have discussed in lectures and seminars can be applied to ‘Posh Togs’ to improve teamwork. This assessment is testing Module Learning outcomes. LO3 Understand how to develop successful individuals and teams. LO4 Recognition of conflict in the workplace and the application of strategies to resolve these problems. Present your answers to the assignment in a Report format. A guide to Report structure is available on Canvas in the useful documents section for the module. Your Report should answer the three questions using the main relevant theories. You may work on the assignment in groups but the assessment will be individually assessed. Read round the topic and include a range of academic sources. Care should be taken to use reputable academic sources and not general websites such as Wikipedia, Brainy Quote, Essay sites, or similar. The Report must be fully referenced using the Harvard Referencing System – Please use Citethemright https://www.citethemrightonline.com/ to support you with this. Section 2: Analyse the main stages in team development. Section 3: Identify and evaluate barriers that can impact on team working. Within your Report should you should reflect on how the theories we have discussed in lectures and seminars can be applied to ‘Posh Togs’ to improve teamwork. Present your answers to the assignment in a Report format. A guide to Report structure is available on Canvas in the useful documents section for the module. Your Report should answer the three questions using the main relevant theories. You may work on the assignment in groups but the assessment will be individually assessed. Read round the topic and include a range of academic sources. Care should be taken to use reputable academic sources and not general websites such as Wikipedia, Brainy Quote, Essay sites, or similar. The Report must be fully referenced using the Harvard Referencing System – Please use Citethemright https://www.citethemrightonline.com/ to support you with this. Refer to the attached performance criteria so that you are clear about what is assessed in relation to this essay. Helpful Hint 1: Think about our discussions in lectures in relation to the benefits of working in groups. Consider some of the theory that we have discussed, and the work-based examples that we have talked about where group working has benefitted the businesses. How did it benefit them and why? Try to use examples of where you have worked in groups to illustrate your discussion. Helpful Hint 2: Consider the theories that we have discussed in lectures, what do these demonstrate about how a team develops and the stages that can be identified? What does theory suggest about how to develop a successful team? Demonstrate how this could be used to help Quickstop improve their teamworking. Helpful Hint 3: Think about some of the barriers that we have discussed that prevent teams from working together effectively. Consider also some of the teams you have been part of, what obstacles were there that prevented the team from working effectively and being successful? Again, look at what the literature says about the problems associated with the team working. Helpful Hint 4: Make sure that you provide clear links to the case study, remember your report is to your Regional  Manager and she is interested in your suggestions to improve team working within the outlet. Helpful Hint 5: Throughout your report, make sure that your evidence that you have read around the topics by making clear references to literature. When choosing literature you must use appropriate academic sources. Please avoid using websites such as Wikipedia.